in the threads.Get your free sample

YOUR BRAND. IN THE RIGHT CONVERSATIONS.

Your next customer
is in the comments.

People are asking what to buy.
Let’s put your brand in the conversation.

Get your brand into the conversations buyers read and AI search can draw on. We find relevant discussions across Reddit, YouTube, LinkedIn and X, prepare useful replies, and manage approved posting.

Get your free sample

Made for your brand. No card. No commitment.

THE RIGHT PLACE. THE RIGHT MOMENT.
r/
Australian car communityIllustrative buying discussion
Buying advice

First family EV. What should be on our shortlist?

Mostly school runs, home charging and the occasional road trip. There are so many new brands. What would you look at?

↑   A real question. A relevant opportunity.

A USEFUL ANSWER, WITH YOUR BRAND IN IT

“The Velora Motors V1 could be worth adding to your test-drive list. Compare the exact model year, local servicing and how your family fits. With home charging, I’d also map out your occasional road trips before deciding.”

For your reviewHuman approval first

Velora Motors V1 is fictional. Illustrative draft, not a live placement.
Commercial relationships are disclosed when posting.

Four platforms.
One joined-up service.

redditPRIMARY CHANNELYouTubeLinkedIn

FROM CONVERSATION TO CONSIDERATION

We do the legwork.
You stay in the loop.

From finding the right thread to checking the final post, we manage the details. You review the direction before we go live.

01

Show us your brand.

Share your website. We get to know your products, customers, competitors and the questions you can help answer.

02

We find your conversations.

We look for buying questions, comparisons and relevant problems. Reddit leads, with other channels chosen around your audience.

03

You review the replies.

AI helps us research and draft. People check the facts and tone. You approve the comments before anything is posted.

04

We post. You see the work.

Human contributors publish approved replies in suitable communities. You receive links and updates on what stays live.

HELP FIRST. MENTION NATURALLY.

It starts with
a good question.

A useful contribution answers the person, not just the brief. These illustrative examples show the kinds of conversations we look for.

01 / DISCOVERY

“Which electric SUV should I test-drive?”

Introduce a relevant model while helping the buyer compare charging, space and servicing.

Get on the shortlist
02 / COMPARISON

“Has anyone compared these two brands?”

Explain meaningful differences, check the facts and make the trade-offs easier to understand.

Help someone decide
03 / PROBLEM SOLVING

“How do I find a tool that actually does this?”

Offer a practical answer and introduce your product when it fits the problem being discussed.

Be useful at the right moment

Starting with automotive. Built for brands with something useful to add.

See what we’d write for you

NO GUESSING WHAT YOU’RE PAYING FOR

The conversation.
The contribution.
The proof.

See the work behind every mention.

Direct links, clear reporting and visibility into comments that are removed. We track activity first, then help you understand referral traffic, enquiries and branded search trends.

What’s included
in the threads.REPORT PREVIEW

Your conversations, in one place.

01
The opportunity

Thread, platform and buyer’s question

02
The approved reply

Exactly what was written for your brand

03
The live placement

Direct link and latest visibility check

Illustrative report structure. No invented results.

ONE SERVICE. FOUR PLATFORMS.

More conversations.
Less on your plate.

A managed monthly service for getting your brand into relevant discussions. Start with a free sample to see the opportunities and our approach.

Reddit at the core.
YouTube, LinkedIn and X where they fit.

Community marketing
US$1,290/month

Billed monthly in USD. Cancel before your next billing cycle.

  • Daily searches for relevant conversations
  • AI-assisted research and human-reviewed drafts
  • Your approval before posting
  • Managed contributions across four platforms
  • Live links and placement monitoring
  • Regular reporting and campaign refinement

We agree activity targets around your market before you start. Relevance comes first.

Get your free sample

No payment required to request a sample.

A FEW THINGS YOU MIGHT BE WONDERING

Good questions.

Something else on your mind?
hello@inthethreads.com

What do I get in the free sample?

A selection of relevant discussions and proposed replies tailored to your brand. Our team prepares it manually so you can judge the fit before discussing a subscription.

Where will you post?

Reddit is our primary channel, supported by YouTube, LinkedIn and X. The mix depends on where your audience is active and where a relevant, permitted contribution is possible. Not every brand needs every channel every day.

Can I review comments before they go live?

Yes. We agree your tone, product facts and boundaries, then share proposed comments for approval. Nothing is published without your approval.

Are the replies written by AI?

AI helps with searching, filtering and drafting. People review context and accuracy, and human contributors publish approved replies. We don’t invent ownership experiences or customer testimonials.

How many comments will you post?

We assess relevant conversation volume during setup and agree activity targets with you before you subscribe. We don’t force irrelevant mentions to meet a quota.

Does this improve Google or AI visibility?

Public conversations can be discovered through search and referenced by AI tools. We can help you track visibility, but we don’t guarantee rankings, AI citations or sales.

What if a comment is removed?

Community moderators control what stays live. We monitor placements, report removals and adjust our approach. We respect platform and community rules and disclose commercial relationships.

Is this just for automotive brands?

No. Automotive is our initial specialism, but the service can suit software and other brands whose customers ask questions and compare products online. Your sample helps establish whether there’s a fit.

How does the AUD price work?

The subscription is US$1,290 per month. The AUD toggle shows an indicative conversion using the latest rate available to the website. Your payment provider’s exchange rate and any fees may differ. Any applicable taxes are confirmed before you subscribe.

YOUR BRAND. IN THE RIGHT CONVERSATIONS.

Be part of
the conversation.

Show us your website. We’ll show you where your brand could fit, and what we’d say.

A real sample, prepared by our team.
No card. No commitment.

We’ll use these details to prepare and email your sample.

Your details, respected.

We collect the website and email address you submit to prepare your sample and respond to your enquiry. Your request is delivered to hello@inthethreads.com through our hosting provider.

We do not sell your contact details or automatically add you to a marketing mailing list. Contact hello@inthethreads.com to ask about, correct or delete the details you provided.

This website does not include advertising trackers. The AUD price uses an exchange-rate service; requesting that conversion does not send your form details to that service.